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Explore a Resource Topic:

Fundraising
Operations
Marketing
Granting
Storytelling

How to Run a Successful Fundraising Campaign

Center your campaign on a powerful narrative—highlight real people or compelling issues, weave in emotion, visuals, and impact, and always close with a clear, urgent call to action that connects donors directly to the outcome.

How to Engage Your Supporters in Peer-to-Peer Fundraising

Empower supporters to fundraise by providing clear goals, personalized outreach, and easy-to-use tools. Encourage friendly competition with team-based challenges and offer incentives. Regular updates and recognition keep participants motivated and engaged throughout the campaign.

How to Create a Donor Matrix for Your Nonprofit

Build deeper donor relations by mapping all post-gift touchpoints—like tax receipts, acknowledgments, recognition, digital and print communications, event invites, and seasonal greetings—across donor behaviors to ensure timely, personalized outreach that nurtures retention and growth.

How Charities Can Benefit From Collaboration

Enhance your charity’s impact by collaborating with like-minded organizations. Pool resources for joint fundraising, share knowledge and best practices, improve service efficiency, and reduce costs through economies of scale. Such partnerships can amplify reach and strengthen community trust.

Fundraising on Facebook: Best Practices for Nonprofits

Enhance Facebook fundraising by verifying your nonprofit status, integrating with virtual events, and maintaining consistent branding. Regularly update your fundraiser, publicly thank donors, and utilize Facebook’s Charitable Giving tools to expand reach and engagement.

Fund Development Resource Guide

Strengthen community impact through intentional outreach, meaningful donor stewardship, and collaborative partnerships. Align storytelling and data with shared goals, engage diverse stakeholders, and build lasting relationships that amplify trust, resources, and collective benefit.

Building Real Connections That Inspire Donors to Stay

This e-book explains how to foster long-term donor loyalty by building authentic connections—empower involvement, be transparent to build trust, use smart segmentation to avoid fatigue, and tell compelling stories that turn one-time donors into lifelong advocates.

Beyond the Event: Building Lasting Donor Relationships

This e-book highlights that a fundraising event is just the beginning—real success lies in thoughtful post-event follow-up. Thank donors promptly, share the impact, offer next steps, and build long-term engagement through tailored paths and retention strategies.

Better Together: A Guide for Charity/Non-Charity Partnerships

Strengthen charity collaborations by clearly defining roles, creating formal agreements, and aligning on shared goals. Use sample policies, checklists, and communication strategies to ensure partnerships are compliant, effective, and deliver meaningful community impact.