Reel Change: Nonprofit Video Storytelling for Social Impact

Learn to create impactful video stories that amplify your nonprofit’s mission, engage donors, and inspire action. This training provides actionable strategies to craft emotional, audience-driven narratives, empowering you to deepen connections and drive meaningful support for your organization.
Giving Tuesday Strategies for Success #2: Define Your Audience

Begin your GivingTuesday campaign by clearly identifying your target audience. Use donor personas to map demographics, motivations, behaviors, and engagement preferences. This ensures you tailor messaging and outreach to resonate deeply and drive meaningful participation.
From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials

Use testimonials to turn stories into support: collect voices from beneficiaries, volunteers, or donors and share them widely. Their real experience validates your work, builds credibility, and deepens connection—making your mission more compelling and trusted.